Supply Chain Strategies: Customer Driven and Customer Focused Review

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Supply Chain Strategies: Customer Driven and Customer Focused ReviewIf you are looking for efficient ways to run your business, this is the book for you, especially if you are in retail or manufacturing. This could be your bread and butter reference. If you are having problems deciding how to mic your products and services, this book will guide you; and equip you with the ultimate advantage.Supply Chain Strategies: Customer Driven and Customer Focused OverviewSupply Chain Strategies: Customer Driven and Customer Focused highlights the main challenges facing organizations wanting to select, design and implement successful supply chain strategies in an increasingly global and competitive environment. The text features discussion questions at the end of each chapter to promote learning, and numerous industry examples to ilustrate key concepts within chapters.Each chapter discusses the issues in relation to previous literature, contemporary practices and the lesson to be learned from different industries where successful management of supply chains has improved organizational and industry level profitability. The text includes a number of industry examples, thereby giving a wide-ranging approach to the topic.* Provides an original, market-driven approach to supply chain strategy* Features learning outcomes and a summary for each chapter* Uses vignettes throughout to illustrate key points

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